AI search knowledge for your whole team

Hands-on workshops on generative engine optimization (GEO), AI marketing, prompt engineering and AI tools. On site or remote.

500+ participants 4.9/5 rating 12 modules
Workshop agenda
Module 1: GEO basics
2h
Module 2: AI marketing
3h
Module 3: Prompt engineering
2h
Module 4: AI tools in practice
3h

AI is changing every industry

Companies that build AI knowledge in-house have a clear edge. Our AI search training gives your team practical know-how it can use the next day.

500+

Participants

More than 500 specialists and managers have completed our workshops and brought AI knowledge into their daily work.

4.9/5

Rating

Participants rate our workshops 4.9 out of 5 stars on average: practical, relevant and ready to apply.

12

Workshop modules

From GEO basics to AI strategy for executives: 12 modules for every level and every industry.

Our workshops at a glance

Four focus areas you can combine for your team.

GEO & LLMO workshop

Understand how Google AI Overviews, ChatGPT and Perplexity work, and how your company becomes visible there. A solid introduction to LLM optimization and AI SEO strategies.

  • GEO strategy
  • SEO content optimized for AI
  • Hands-on exercises

AI marketing masterclass

Learn how AI changes your marketing, from content creation and personalization to automated campaigns.

  • AI content creation
  • Personalization
  • Automation

Prompt engineering

Learn to write prompts that work. Communicate effectively with ChatGPT, Claude and other AI systems.

  • Prompt techniques
  • Use Cases
  • Best Practices

AI tools for executives

A compact workshop for decision-makers: which AI tools add real value? Where are the opportunities and the risks?

  • Tool landscape
  • ROI assessment
  • Implementation

Your team learns AI optimization hands-on

In our GEO/AI workshops your team learns how AI search engines work, which content gets cited and how to adapt your strategy.

Practical, interactive and tailored, with concrete exercises on your own website and an action plan for implementation.

The result: a team that understands AI optimization and can put it into practice on its own.

AI Overview
GEO workshops teach teams how to optimize content for AI search engines. SEOX offers practical workshops with hands-on exercises on your own website, from the basics to advanced strategies...
seox.ch — GEO workshops
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Marketing Workshops Switzerland — Training
Current marketing workshops and training courses for professionals...
500+
Participants
4.9/5
Rating
12
Workshop modules
On site
& remote

Frequently asked questions about our workshops

Who are the workshops for?

Our workshops are for marketing teams, managing directors, content managers and anyone who wants to use AI strategically in their company. No prior knowledge is needed: we start wherever your team is today.

How long does a workshop take?

Between 2 and 8 hours, depending on the module. A full-day workshop typically runs 6–8 hours, including breaks and hands-on exercises. We also offer compact 2-hour sessions for executives.

Can the workshops be customised?

Yes. We adapt content, examples and exercises to your industry, company size and level of knowledge. Before every workshop we hold a briefing call so the content fits your team.

Are workshops on site or remote?

Both are possible. We come to your company (anywhere in Switzerland) or run the workshops as interactive online sessions via Zoom or Teams. The quality is the same in both formats.

How much do the workshops cost?

Prices depend on the module, the length and the number of participants. You will find the starting price in the pricing section on this page. For regular training we offer package prices. Contact us for an individual quote.

Is there a certificate?

Yes. Every participant receives a SEOX certificate after completing the workshop. It confirms the knowledge gained and can be used as proof of internal training.

Investment

Fair, transparent pricing with no hidden costs. Exact price after a free initial call.

25+ Years of experience
50+ Clients served
5.0 Stars from 13 Google reviews
Your workshop program
GEO basics Practical
AI search systems Explained
Hands-on exercises Live audit
Tool training All tools
Strategy development Together
Participant materials Digital
4–8
Hours of workshop
Incl.
Materials
from CHF 2,500 one-time
Send a request
50+ satisfied clients

Included:

  • Hands-on workshop (full day)
  • Tailored to your team
  • Materials & recording included

Exact price after a free initial call

Book your
AI workshop

Get your team ready for AI search. We design the workshop around your needs, and you can work with us in English.

Free & no obligation

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