We prepare your product data so ChatGPT, Gemini and Perplexity can read and show it correctly. We build your own shop chatbot that advises customers and guides them to checkout, and we get your shop ready for purchases inside AI agents. To be honest about where things stand: customers in Switzerland cannot yet buy directly in ChatGPT or Gemini.
Agentic commerce describes purchases in which an AI agent searches for, compares and buys products on behalf of a person. For Swiss shops, the situation in November 2026 is: product search works, purchases inside the assistant do not yet. You will find all sources and a comparison per platform in our guide agentic commerce in Switzerland explained.
ChatGPT shows products from merchant feeds; since March 24, 2026, the purchase happens on the merchant’s site (OpenAI). For Google, Merchant Center remains the source for product offers on its surfaces (Google).
According to OpenAI, shopping in ChatGPT is live for users in the US. Checkout in Google AI Mode and Gemini is available for selected merchants in the US, Canada and Australia (Google).
On your own website, an AI advisor can already advise customers, fill the cart and lead them into your checkout, with your payment methods and no platform in between.
AI assistants recommend the products whose data they understand. Incomplete feeds, missing schema and outdated stock levels mean your product is missing from the answer.
70 percent of respondents in Switzerland have used AI to prepare purchases, and 17 percent would let an AI make purchases on its own, including payment (Visa survey, 1,260 people, July/August 2026, watson.ch, in German).
Only 2 percent of the 473 Swiss online retailers surveyed have a strategy for AI or agentic commerce and are implementing it. 70 to 75 percent expect AI-driven product search (FHNW 2026, Netzwoche, in German).
That is how many fields OpenAI’s feed specification requires for each product, including description, brand, seller, image, availability and price. If a field is missing, the row is rejected.
We do all the implementation ourselves, from reviewing your product data to a shop chatbot that closes the sale. The building blocks follow the process and can be ordered individually.
We check how your shop data is prepared for ChatGPT, Gemini and Perplexity. With our software aimaco.ai, we analyze whether your brand is mentioned in the answers of ChatGPT, Perplexity, Claude, Gemini and AI Overviews. We also review your feed, schema, Merchant Center and the APIs of your shop system.
We bring prices, stock, variants, shipping and returns into a form AI assistants can read: correct Product schema markup, a Merchant Center feed and a product feed per OpenAI specification.
An AI advisor on your website that knows your product range, compares products, fills the cart and leads into your checkout. For advice and support without a shop, see our AI chatbot for advice and support.
We check with your payment provider where agent payments stand, prepare Merchant Center and your feed for UCP and ACP and, if needed, set up an MCP endpoint for your catalog.
We track visits from ChatGPT, Perplexity and Gemini in GA4 as a separate channel. With aimaco.ai, we continuously analyze whether your brand is mentioned in the answers of ChatGPT, Perplexity, Claude, Gemini and AI Overviews (prompt monitoring), and we report the platform status for Switzerland every quarter.
You can offer purchases in chat today, on your own website. The chatbot accesses catalog, stock and cart through the API of your shop system.
The customer describes in her own words what she is looking for, such as a gift up to 80 francs.
The chatbot asks follow-up questions, compares suitable products from your catalog and explains the differences.
It adds the chosen products with size and variant to the cart, but only if they are in stock.
It leads into your existing checkout, where your payment methods, including TWINT, and your terms apply.
There is no date for Switzerland yet. The groundwork is the same for every platform: complete, up-to-date product data.
On November 4, 2026, Google extended UCP checkout to Canada and announced a simplified integration directly in Merchant Center “starting next year” (Google). A clean Merchant Center is the prerequisite.
OpenAI plans to expand shopping to more regions “over time” (OpenAI). You can prepare and test a feed that follows the specification today.
For eligible Shopify shops, selling in ChatGPT, Google AI Mode, Gemini, Copilot and Meta is active by default. The ChatGPT channel requires selling to customers in the US (Shopify).
Stripe offers its Agentic Commerce Suite in the US, Canada and selected European countries, without naming Switzerland (Stripe). We check the status with your provider.
Our own website already talks to AI agents. An MCP server at seox.ch/api/mcp offers the tool analyze-ai-visibility, an A2A Agent Card is available at /.well-known/agent-card.json, and via WebMCP our pages provide three tools in the browser. On top of that, there is an llms.txt for language models.
We set up the same building blocks for shops, such as an MCP endpoint through which an agent queries your catalog. Which of these make sense for your business beyond the shop is covered on our page on agent readiness for your business; the basics are in our guide preparing your website for AI agents.
Each step ends with a result you can check. Whether and when a platform opens agent purchases for Switzerland is not in our hands.
Visibility in AI assistants, feed, schema and shop system. Result: report with an action list.
Complete schema, Merchant Center and feeds. Result: validated feeds with no errors.
Advice through to checkout on your website. Result: tested chatbot with measurement.
Check AI traffic, mentions and platform status on an ongoing basis. Result: quarterly report.
Status per platform, protocols and a checklist for your shop, with all sources.
Product and category pages that rank in classic search.
GEO and LLMO for your brand in ChatGPT, Gemini and Perplexity.
Paid ads as a complement to product visibility.
So AI agents can find and engage your business.
Chatbots for inquiries and customer service on any website.
Agentic commerce describes purchases in which an AI agent searches for, compares and buys products on behalf of a person. Today, assistants like ChatGPT and Gemini mainly handle search and comparison; customers usually complete the purchase in the shop. You will find background and sources in our guide to agentic commerce in Switzerland.
No, not as of November 9, 2026. According to OpenAI, shopping in ChatGPT is live for users in the US, and even there the purchase happens on the merchant’s site. Checkout in Google AI Mode and Gemini is available for selected merchants in the US, Canada and Australia.
A product feed following OpenAI’s specification, with nine required fields per variant, including description, brand, seller, image, availability and price. You also need complete Product schema on your product pages and a robots.txt that allows OpenAI’s crawler. According to OpenAI, shopping in ChatGPT is currently live in the US.
ACP comes from OpenAI and Stripe and mainly delivers product feeds to ChatGPT. UCP comes from Google and covers search, purchase and post-purchase in AI Mode and Gemini. For merchants, this means: a feed for ChatGPT, Merchant Center for Google. You will find a detailed comparison in our guide to agentic commerce in Switzerland.
Yes, if your shop system provides catalog, stock and cart through an API. Shopify, WooCommerce and Shopware each offer their own APIs for this. We check this for every shop in the agentic commerce check before we build anything. The chatbot always leads into your existing checkout.
As of November 9, 2026, we have not found any announcement from TWINT about payments by AI agents. In your own shop chatbot, this is not an obstacle: the chatbot leads into your existing checkout, where customers pay as usual with TWINT or any other payment method you offer.
The part that works today pays off for small shops too: product data that AI assistants read correctly. According to the FHNW survey 2026, only 2 percent of Swiss online retailers have a strategy for AI or agentic commerce and are implementing it. If you build up your data and measurement now, you are ahead of most.
With a fixed set of questions asked regularly in the AI assistants. Our software aimaco.ai analyzes whether your brand is mentioned in the answers of ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews. In GA4, we track visits from these assistants as a separate channel.
We check for free whether your products show up in ChatGPT and Gemini, and show you what is missing for purchases via AI assistants. You can work with us in English.