Education
Rettungsschule Zentralschweiz
−90% cost per registration
Efficient customer acquisition in education
Top rankings
First-aid keywords
↑ Course sign-ups
More participants
↑ Click-through rate
Better CTR
About the company
Rettungsschule Zentralschweiz (rescue school, Central Switzerland) is an education provider for emergency services and first-aid courses. With a broad range of courses in Central Switzerland, it offers professional training and further education for individuals and companies.
Challenge
In a specialized and competitive market, Rettungsschule Zentralschweiz had to position its website better and reach people interested in its courses. The cost per registration was high and online visibility was limited.
Services applied
Implementation
- Detailed keyword analysis for the emergency services and first-aid market
- Website content optimized for relevant search terms and user intent
- Technical SEO: page structure, loading times and crawlability improved
- Targeted link building for more authority in the niche
- Google Ads campaigns aimed at specific courses
- Ongoing campaign optimization for maximum cost efficiency
Results
- −90% cost per registration through optimized Google Ads campaigns
- Better rankings for relevant first-aid and emergency services keywords
- Higher online visibility in Central Switzerland
- More course sign-ups through better organic and paid reach
- Higher click-through and conversion rates across all campaigns
Responsible expert
Your success story
starts here
Let's look together at how we can increase your visibility in Google and AI search.