Car buying

verkaufedeinauto.ch

+450%
A big increase in leads for a Swiss car-buying platform
verkaufedeinauto.ch case study
+450%
Lead growth
Top 1
For “Auto verkaufen Schweiz” (sell car Switzerland)
-62%
Cost per lead

About the company

verkaufedeinauto.ch is the leading Swiss platform for selling your car without hassle. The company buys vehicles of all makes directly and offers customers a fast, transparent process with immediate cash payment.

Challenge

The Swiss car-buying market is highly competitive. verkaufedeinauto.ch had almost no organic visibility and relied on expensive Google Ads to generate leads. The website was not optimized for conversions, and there was no local presence in the different Swiss regions.

Services applied

Implementation

  • Full keyword strategy for the car-buying market across Switzerland
  • Local landing pages for all relevant Swiss cities and regions
  • Google Ads campaigns with an optimized bidding strategy and ad copy
  • Technical SEO including schema markup for local businesses
  • Conversion optimization of the valuation forms and contact pages
  • Google Business Profile optimization for several locations

Results

  • +450% leads from combining SEO, SEA and local SEO
  • Top-1 rankings for “Auto verkaufen Schweiz” and related keywords
  • -62% cost per lead through optimized Google Ads campaigns
  • Local visibility nationwide in all major Swiss regions

Responsible expert

Baris Gündogdu

Baris Gündogdu

Managing Director & SEO Strategist

More than 25 years of experience in SEO and digital marketing. Former Head of SEO at Swisscom. GEO/LLMO expert and founder of SEOX GmbH.

Baris Gündogdu, SEO expert →

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